The Human Intelligence
Behind AI Visibility

GEOdiffusion specializes in Generative Engine Optimization (GEO)
through a fully human-led methodology.

The GEOdiffusion Workflow

  • Every engagement starts with a structured understanding of your business position and proposal. Knowing your business logic allows us to map:
    - Your primary market and category
    - What you sell and to whom
    - What “trust” means in your industry
    - Key decision triggers

  • Before testing AI, we define a set of custom prompts (typically ~10) built directly from your business. Prompt quality determines output quality. We don’t use generic libraries.
    Prompts are designed around:
    - Your positioning and offer
    - Your market or local context
    - How customers actually ask for your category
    - High-intent questions

  • We run the same prompt set across multiple AI systems, such as:
    - ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), Perplexity, Copilot (Microsoft)

    Zero-Bias Protocol
    We do not use AI aggregators or bulk scrapers. Each prompt is queried manually in separate and unlogged sessions for each AI to ensure results are not influenced by previous history or cookies.

  • Using prompts designed to trigger specific retrieval patterns, we analyze the raw AI outputs to identify when your brand is missing, when inaccuracies appear and if competitors are cited instead. We measure:
    - Brand inclusion (are you mentioned?)
    - Entity recognition     & Service comprehension (does AI describe what you do correctly?)
    - Comparisons     (who is recommended instead, and why?)
    - Local intent     (does AI connect you to your area?

  • Transparency. We document results so findings can be verified.
    As we believe in evidence, not opinions, you receive a structured GEO Audit – Validation File, including:
    - Prompt scenarios used
    - Links and/or screenshots of the actual model outputs
    - Explanation of patterns and gaps
    - Strategic recommendations tied to evidence     (not assumptions)

  • Entity & Narrative Structuring. We translate our findings into technical action. AI systems don't read pages like a human; they mainly interpret contexts and connect entities. We improve your digital assets using:
    - Clearer entity definition
    - Structured context and positioning
    - Authority and trust signals
    - Consistent narrative across key digital points
    - We strengthen AI-readability using structured data (JSON-LD) and semantic HTML

  • Re-testing & Stress Testing: Optimization is nothing without verification. 
    We re-test using the same prompt logic to validate
    - Inclusion improvements
    - Accuracy improvements
    - Recommendation likelihood

    We also perform stress-testing (challenging prompts designed to exclude you) to evaluate the robustness of your new visibility. No hype. Only measurable changes.

  • Every engagement starts with a structured understanding of your business position and proposal.
    Knowing your business logic allows us to map:

    - Your primary market and category
    - What you sell and to whom
    - What “trust” means in your industry
    - Key decision triggers

Unlike workflows driven by automated keyword tracking or generic AI tools, we treat GEO as an "evidence-based diagnostic process".
Our approach involves manually interrogating models, analyzing semantic nuances, and engineering your digital presence to be understandable, trustworthy, and recommendable.

AI models don’t show Google links
They select, summarize, and decide what to mention

2. Problem

Invisible to AI means invisible to customers

Many companies still focus on SEO, ranking high on Google.
But AI systems don’t crawl websites the same way. As a result:

- your brand may rank on Google
- yet never appear in AI-generated answers

This creates a critical gap:
Customers are asking AI — AI is answering:

YOUR BUSINESS IS MISSING !

3. Solution

Generative Engine Optimization (GEO)

GEOdiffusion helps your business become:

- recognizable to AI models
- trustworthy in AI reasoning
- recommendable in AI-generated answers

This is not a SEO. We don’t optimize for clicks.

We optimize your business for
AI understanding and selection

STEP 3 > AI Interrogation

STEP 4 > AI Answer Interpretation

Every engagement starts with a structured understanding of your business position and proposal. Knowing your business logic allows us to map:
- Your primary market and category
- What you sell and to whom
- What “trust” means in your industry
- Key decision triggers

Using prompts designed to trigger specific retrieval patterns, we analyze the raw AI outputs to identify when your brand is missing, when inaccuracies appear and if competitors are cited instead. We measure:
- Brand inclusion (are you mentioned?)
- Entity recognition & Service comprehension (does AI describe what you do correctly?)
- Comparisons (who is recommended instead, and why?)
- Local intent (does AI connect you to your area?

STEP 5 > GEO-Audit Validation File

Transparency. We document results so findings can be verified.
As we believe in evidence, not opinions, you receive a structured GEO Audit – Validation File, including:
- Prompt scenarios used
- Links and/or screenshots of the actual model outputs
- Explanation of patterns and gaps
- Strategic recommendations tied to evidence (not assumptions)

STEP 6 > GEO-Foundations

Entity & Narrative Structuring. We translate our findings into technical action. AI systems don't read pages like a human; they mainly interpret contexts and connect entities. We improve your digital assets using:
- Clearer entity definition
- Structured context and positioning
- Authority and trust signals
- Consistent narrative across key digital points
- We strengthen AI-readability using structured data (JSON-LD) and semantic HTML

STEP 7 > GEO-Validation

Re-testing & Stress Testing: Optimization is nothing without verification. 
We re-test using the same prompt logic to validate
- Inclusion improvements
- Accuracy improvements
- Recommendation likelihood

We also perform stress-testing (challenging prompts designed to exclude you) to evaluate the robustness of your new visibility. No hype. Only measurable changes.

  • Every engagement starts with a structured understanding of your business position and proposal.
    Knowing your business logic allows us to map:

    - Your primary market and category
    - What you sell and to whom
    - What “trust” means in your industry
    - Key decision triggers

STEP 1 > Business Mapping

STEP 2 > Custom Prompt Design

Before testing AI, we define a set of custom prompts (typically ~10) built directly from your business. Prompt quality determines output quality. We don’t use generic libraries.
Prompts are designed around:
- Your positioning and offer
- Your market or local context
- How customers actually ask for your category
- High-intent questions

We run the same prompt set across multiple AI systems, such as:
- ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), Perplexity, Copilot (Microsoft)

Zero-Bias Protocol
We do not use AI aggregators or bulk scrapers. Each prompt is queried manually in separate and unlogged sessions for each AI to ensure results are not influenced by previous history or cookies.

What We Do

  • We test real AI systems to understand if, how, and when your brand appears in AI-generated answers.

  • We uncover gaps in entity clarity, context, authority, and narrative alignment.

  • We structure your digital presence so AI models can understand, trust, and recommend your business.

  • We use the same prompts, the same LLMs and the same scenarios. Before and after comparison.

Why GEOdiffusion

  • Humans question and analyze AI.
    We don’t use AI to optimize AI.

  • Every prompt is manually designed, based on your business, market, area and real user questions.

  • Our whole workflow is “Human".
    No scripts, no dashboards, no automated tools.

  • We optimize for inclusion in AI answers — not for clicks, SEO or SERPs.

“Built by Humans
Designed for AIs”

We don’t use AI to improve AI
Humans interrogate, analyze,
and validate AI systems

FAQ

  • Generative Engine Optimization (GEO) is the process of optimizing a business's digital presence to ensure it is accurately recognized, understood, and recommended by AI-powered systems.

  • No. SEO focuses on rankings and traffic.
    GEO focuses on whether your business is understood, trusted, and included in AI-generated answers.

  • As users shift from web searching to asking AIs for direct advices, being "invisible" to AI means missing out on valuable business opportunities.

  • GEOdiffusion is designed for locally competitive markets, professional services, B2C/B2B and any businesses where AI recommendations influence real customer decisions.

Ready to see how GEOdiffusion works in practice?

Don't stay invisible. Get a professional GEO Audit and discover your AI visibility and
explore our specialized solutions.

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